Heather (Calluna vulgaris) is a hardy, evergreen perennial native to the UK and widely recognised for its role in heathland and moorland habitats. Known for its dense, pink-purple flower spikes and fine foliage, it is a key species in upland restoration and conservation projects. Heather thrives on acidic, nutrient-poor soils, making it particularly suited to harsh environments where few other species succeed.

As a slow-establishing species, Heather offers long-term value for rewilding and ecological enhancement schemes. It supports a diverse range of wildlife, including bees, butterflies, and specialist heathland species, contributing to vital biodiversity on sites managed for conservation and landscape resilience.

Features & Benefits
Iconic moorland species with pink-purple flowers
Grows on poor, acidic, free-draining soils
Native UK evergreen with year-round habitat value
Supports bees, butterflies, and heathland biodiversity
Essential for upland restoration and rewilding

Latin Name:
Calluna vulgaris

Flowering Time:
July – October

Flowering Height:
20 – 50 cm

Life Cycle:
Perennial (evergreen)

Wildflower Seed Approximate Sowing Rate:
0.1kg per acre (0.25kg per hectare)

Sowing Times:
Autumn (September – November) or early Spring (March – April)

How to Sow & Preparation
Choose an acidic, well-drained site with low fertility.
Remove all existing vegetation and create bare ground with exposed soil.
Sow evenly over the surface and press seed into soil using a roller or by walking over the site.
Avoid covering the seed with soil—Heather needs light to germinate.
Germination and establishment are slow; allow 2–3 years for full coverage.
Control grasses and competing plants during the establishment period.

About John Chambers Wildflower Seeds
John Chambers Wildflower Seeds has been a trusted supplier of native UK wildflower seeds for over 35 years. Known for its high-quality, locally sourced seed and outstanding customer service, John Chambers provides ecological solutions for landscape contractors, local authorities, and conservationists focused on creating sustainable, biodiverse landscapes.

Latin Name | Calluna vulgaris

Flowering Time | July – October

Flowering Height | 20 – 50 cm

Life Cycle | Perennial (evergreen)

Sowing Rate | 0.1 kg per acre (0.25 kg per hectare)

Sowing Period | Autumn or early Spring

Preferred Conditions | Acidic, nutrient-poor, free-draining soils

Pollinator Friendly | Yes

Minimum Order Quantity | 100 g

Ideal For | Heathland, moorland, rewilding, conservation